Rollei Electronic Parking Disc EP-1

Rollei is a historic German brand with deep roots in optical and camera technology. Founded in 1920 in Braunschweig by Paul Franke and Reinhold Heidecke, the brand became world-famous for its iconic twin-lens reflex cameras like the Rolleiflex. Over the decades, the company shifted through various ownership structures and refined its product lineup to meet digital demands.

Today, the Rollei brand name is used by Rollei GmbH & Co. KG, headquartered in Norderstedt, Germany. While the brand maintains its German identity and engineering oversight, its diverse range of products—including tripods, filters, and electronic car accessories like this digital parking disc—are typically manufactured in specialized facilities in China to remain competitive in the global market. The brand continues to be a staple in the European consumer electronics and photography market.