Vitakraft Crispy Crunch Dental Care snack

Vitakraft Crispy Crunch is a specialized dental care treat for cats, designed with a hard shell and a soft filling containing peppermint oil to support oral hygiene. The brand Vitakraft has a long history dating back to 1837 when it started as a small feed shop in Germany.

Over the centuries, it evolved into a global leader in the pet care industry. As of 2026, the brand remains under the umbrella of the Vitakraft Pet Care group. While the company operates international production facilities to serve global markets, a significant portion of their premium treats and core product lines continues to be manufactured in Germany to maintain strict quality standards. Ownership transitioned to the Deuerer Group in 2013, which is one of Europe's largest manufacturers of pet food.