Bubs Candy

Bubs Godis is an iconic Swedish confectionery brand known for its playful shapes and unique flavor combinations, most notably the 'Cool Raspberry Blueberry' and its distinctive foam textures. Originally established in the late 1990s as a family-owned venture in Jönköping, Sweden, the brand became a staple of the Scandinavian 'Lördagsgodis' (Saturday candy) tradition, focusing on vegan and vegetarian-friendly recipes.

While the brand maintains its production roots firmly in Sweden to ensure the quality of its specialized manufacturing processes, its ownership has transitioned to a global scale. Today, Bubs Godis is part of the Orkla Group's expansive portfolio. This ownership provides the brand with international distribution networks while preserving the local Swedish heritage and manufacturing expertise that define its product line.