Bluewear ear protection

Bluewear is an in-house brand developed by Jula AB, a Swedish retail company known for its DIY and outdoor supplies. The brand focuses on providing affordable personal protective equipment (PPE) and workwear to the Nordic market.

While the brand is Swedish and managed from Jula’s headquarters in Skara, Sweden, the manufacturing is primarily outsourced to factories in China to maintain competitive pricing. The product shown includes the CE marking and information pointing directly to Jula AB as the distributor and owner.