Made O'Meter
Discover where a brand or product originates
Mcennedy American Way is a private label brand owned by the German discount retailer Lidl. Despite its American-themed branding, name, and 'Stars and Stripes' aesthetic, the brand was established in Germany to offer American-style products during promotional 'American Weeks' at Lidl stores.
While the branding evokes the United States, the manufacturing for products like this Tex Mex grated cheese typically takes place within Europe, specifically in Germany or neighboring EU countries, to ensure supply chain efficiency for the European market. The brand remains under the ultimate ownership of the Schwarz Group, one of the largest retail groups globally.
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