Jozo Table Salt with Iodine

JOZO is one of the most recognizable brands in the world of salt, famously known for its distinctive packaging and specialized refining processes. The brand name itself is a portmanteau of the Dutch words for 'Iodine' (Jodium) and 'Salt' (Zout), reflecting its historical significance as one of the first brands to add iodine to table salt to help prevent health issues like goitrous conditions.

Manufacturing primarily takes place in the Netherlands, specifically in Hengelo, where high-purity salt is extracted from subterranean layers using vacuum salt technology. The brand has evolved through several corporate structures over the decades, maintaining a strong market presence in the Dutch and European retail sectors.

Currently, JOZO is owned by Nourion (formerly AkzoNobel Specialty Chemicals), which was spun off from AkzoNobel. In 2021, the salt business was further transitioned into a joint venture known as Salins Group (Groupe Salins) for its consumer salt divisions, or operates under the Nobian brand for industrial applications, depending on the specific regional distribution and future corporate restructuring planned for 2026.