Made O'Meter
Discover where a brand or product originates
Maurice Lacroix is a luxury Swiss watchmaker that has built a solid reputation for its innovative complications and high-quality craftsmanship. The brand was founded in 1975 by Desco von Schulthess, a long-established trading company with deep roots in the Swiss watch industry dating back to the late 19th century. Initially started as a private-label manufacturer, Maurice Lacroix quickly transitioned to creating its own branded luxury timepieces.
Manufacturing takes place in the Jura region of Switzerland, specifically in Saignelégier and Montfaucon. The brand is particularly famous for its 'Masterpiece' collection, which showcases advanced mechanical movements such as retrograde displays and moon phases. Today, the brand is owned by the DKSH group, a leading Market Expansion Services provider, allowing the manufacturer to maintain its independent spirit while benefiting from a global distribution network.
Report a bug/Feedback
disclaimer
poweredBy