Vetril Glass Cleaner

Vetril is an iconic Italian brand synonymous with cleaning and shining glass and mirror surfaces since its introduction in the mid-20th century. Originally developed to provide streak-free results, it has become a household name across Italy, expanding its range from the classic ammonia-based formula to more modern editions for various surfaces.

The brand's journey through corporate ownership reflects the consolidation of the European consumer goods market. It was famously part of the Bolton Group portfolio, a multinational corporation with strong Italian roots. Today, Vetril remains a flagship product under the Bolton Group's Home Care division, which manages production across various European facilities while maintaining a strong manufacturing presence in its native Italy.