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Shazam is a pioneering digital service that identifies music, movies, advertising, and television shows based on short audio samples played via the microphone of a device. Originally launched in the United Kingdom as a SMS-based service in 2002, it quickly became a foundational app of the smartphone era, allowing users to discover song titles and artists instantly.
While the technology was developed in London, its operational and infrastructure maintenance shifted significantly following its high-profile acquisition. Since 2018, the service has been fully integrated into a global ecosystem, moving from an independent startup to a core feature of the world's largest consumer electronics and software company. Today, the product is maintained primarily within the United States as part of a broader suite of media services, benefiting from deep integration with mobile operating systems.
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