Fruigo Fruit Juice Beverage

Fruigo is a popular fruit-flavored beverage brand that originated in Turkey. It is known for its range of refreshing fruit drinks, often containing fruit concentrates and pulps. The brand highlights a heritage of fruit processing and beverage production from the Middle Eastern and Mediterranean regions.

The brand is owned by Modern Çikolata, a subsidiary of the Tayas Group (Tayas Gıda). Tayas Group is a major player in the Turkish confectionery and beverage industry, exporting its products to over 100 countries globally. Fruigo represents their expansion into the liquid refreshment category, leveraging Turkish agricultural resources and modern manufacturing facilities located in Turkey.