Ricolino confectionery

Ricolino is a leading Mexican brand specialized in chocolate and confectionery products, famous for iconic treats like Bubulubu and Paleta Payaso. Founded in the 1970s as a division of Grupo Bimbo, it quickly became a staple in the Mexican snack market.

In a landmark deal finalized in late 2022, the brand was acquired by Mondelēz International. This move integrated Ricolino into the Mondelēz México portfolio, doubling the size of their business in the region. Today, the brand remains a powerhouse in the candy sector, leveraging its Mexican heritage while utilizing Mondelēz's global distribution network.