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Wasa Original Crispbread

ownerBarilla Group (Italy)
originSweden
manufacturedPrimarily in Germany and Sweden, but also produced in other locations

Wasa is the world's largest producer of crispbread, a traditional Scandinavian snack known for its nutritional value and long shelf life. Founded in Sweden in 1919, the brand has grown from a local bakery to a global household name. The product visible in the image identifies as a Wasa crispbread product, likely the Original or Sesam variety, indicated by the EAN code and Italian text addressing storage.

Today, Wasa is part of the extensive portfolio of the Barilla Group, an Italian multinational food company. While the brand is of Swedish origin, manufacturing is decentralized to meet global demand, with major production facilities located in Filipstad, Sweden, and Celle, Germany. The company emphasizes sustainable farming and carbon neutrality in its modern production processes.

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