Pom-Bär Crizzlies Original

Pom-Bär is a popular snack brand best known for its bear-shaped potato crisps. Originally introduced in 1987 by the German company Wolf Bergstraße, the brand was later integrated into the Intersnack Group.

Today, Pom-Bär products are produced in several manufacturing plants across Europe to serve different domestic markets. The 'Crizzlies' line represents a stacked potato chip variant, similar in format to Pringles, but maintaining the iconic bear aesthetic. The brand is currently owned by Intersnack, a leading European snack manufacturer headquartered in Germany, which manages a vast portfolio of salty snack brands across more than 30 countries.