Rexona Biorythm Advanced Protection deodorant spray

Rexona, a leading name in world hygiene, was founded in Australia in 1908 by Alice Sheffer, a physician’s wife. The brand quickly became iconic for its antiperspirant and deodorant products, eventually being acquired by the British-Dutch conglomerate Unilever in the 1930s. Today, Rexona remains a powerhouse in the personal care industry, marketed under various names such as Sure in the United Kingdom and Ireland, Degree in the United States and Canada, and Shield in South Africa.

While the brand has its roots in Australia, its manufacturing is now global, with production facilities spread across multiple countries to serve regional markets efficiently. As of the current date, the ultimate owner of Rexona is Unilever, one of the world's largest consumer goods companies headquartered in London, United Kingdom. The brand continues to innovate with its 'Advanced Protection' and 'MotionSense' technologies, focusing on long-lasting odor and sweat protection.