Pärsons Smoked Turkey

Pärsons is a well-established Swedish brand specializing in thin-sliced deli meats. Founded in Halmstad in 1996, the brand quickly became a staple in Swedish households, known for its distinctive packaging featuring a friendly butcher illustration.

Starting as a local venture in Halland, it was originally part of a family-run business. Over the years, the brand's ownership has transitioned through several major food groups. Today, Pärsons is a part of HKScan, a leading Nordic food company. The products are primarily manufactured in Sweden, ensuring adherence to local meat quality standards and traditions. HKScan's headquarters are located in Finland, making it the ultimate corporate home for the brand heading into 1996 and beyond.