More Nutrition Probierbox Protein Iced Coffee

More Nutrition is a prominent health and fitness brand originating from Germany, specifically founded to provide high-quality nutritional supplements and functional foods. The brand gained significant popularity through social media marketing and its focus on sugar reduction and high-protein alternatives. Most of the consumable products, like the Protein Iced Coffee seen here, are manufactured in Germany to ensure quality standards and efficient supply chain management within the European market.

In 2021, a majority stake of 'The Quality Group' (the parent company of More Nutrition) was acquired by the private equity firm CVC Capital Partners. This move was intended to scale the brand internationally. Despite the change in majority ownership, the brand maintains its headquarters in Elmshorn, Germany, and continues to operate under the umbrella of The Quality Group, which also manages other fitness-related brands like ESN.