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Stroh 80 Inländer Rum

ownerEckes-Granini Group GmbH (Germany)
originAustria
manufacturedAustria

Stroh is a quintessentially Austrian spiced rum, specifically categorized as 'Inländer Rum.' Unlike traditional cane-based rums from the Caribbean, Inländer Rum originated in the 19th-century Austro-Hungarian Empire when merchants lacked access to tropical colonies. Sebastian Stroh founded the company in 1832 in Klagenfurt, Carinthia, creating a unique substitute using diluted spirits and aromatic essences.

Today, Stroh remains a deeply rooted Austrian brand. While modern regulations require the alcohol base to be derived from sugarcane molasses, the specific 'Inländer Rum' designation is protected by EU law, ensuring it is produced entirely in Austria. The brand is famous for its high alcohol content varieties, particularly the 80% ABV version shown, and remains family-associated through its ownership by 'Stroh Austria GmbH,' which continues to operate out of its historic home in Klagenfurt.

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