President's Choice bottled water

President's Choice, often abbreviated as PC, is a prominent private label brand in Canada. Launched in 1984, the brand was created to provide premium quality products that compete with national brands but at lower price points for the Canadian consumer market.

The product shown is bottled water manufactured for Loblaws Inc., the largest food retailer in Canada. The production is handled primarily within Canada to serve its extensive network of retail locations including Loblaws, Real Canadian Superstore, and No Frills. The brand remains a core component of the George Weston Limited portfolio through its subsidiary, Loblaw Companies Limited.