Signal Junior Super Mario toothpaste

Signal Junior is a popular toothpaste line designed for children, featuring licensed characters like Super Mario to encourage dental hygiene habits. The brand Signal was originally founded in France in 1961 by Unilever, introducing the first ever striped toothpaste.

Today, Signal is part of Unilever's extensive personal care portfolio. Manufacturing for the European market primarily takes place in France and other production facilities across the continent. While Unilever is a British multinational company headquartered in London, the Signal brand remains a leading name in oral care across Europe and Asia, operating under different names like Pepsodent in various regions.