Windy juices and snacks

Windy consists of a diverse line of fruit-based beverages and snacks primarily recognized in the Egyptian market. The brand focuses on providing affordable refreshment options including powdered juice drinks, nectars, and light snack items catering to domestic consumption and regional export.

The brand is a core part of the Vitrac brand portfolio under its larger corporate group. It represents a strategic segment of the Egyptian food and beverage industry, leveraging local agricultural resources for production while adhering to international quality standards established by its parent organization.

Windy is owned and managed by the International Company for Food Industries (Hero Egypt). This entity is a joint venture that integrates the local expertise of the originally Egyptian brand Vitrac with the global manufacturing and distribution capabilities of the Hero Group, ensuring a wide reach across the Middle East and Africa.