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Neutro Roberts Delicato deodorant

ownerBolton Group (Italy)
originItaly
manufacturedItaly

Neutro Roberts is an iconic Italian personal care brand with a history dating back to 1904 in Florence (Firenze). Founded by chemist Henry Roberts, the brand became famous for inventing Borocatal Talcum powder and has since specialized in 'neutral' pH products that are gentle on the skin.

Today, the brand is owned by the Bolton Group, an Italian multinational corporation. While the brand maintains its historical Florentine identity 'Firenze 1904' in its branding, it is produced across various European facilities with a primary manufacturing focus in Italy to serve the Mediterranean market. The Neutro Roberts Delicato line is specifically known for being free of aluminum salts and focusing on natural skin balance.

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