Rekorderlig Cider

Rekorderlig is a globally recognized premium fruit cider brand that originated in Vimmerby, Sweden. It was first created in 1999 using spring water from one of Europe's most untainted sources. The brand is known for its wide variety of fruit flavors beyond traditional apple and pear, which has helped it secure a significant position in the international craft cider market.

While the beverage is still brewed and produced at the Åbro Bryggeri (Åbro Brewery) in Sweden to maintain its authentic heritage and quality standards, its international distribution and brand rights have been managed through various partnerships. The brand has seen immense success in the United Kingdom and Australia, where it is often associated with modern, refreshing drinking experiences.

Ownership of the brand is currently under the Molson Coors Beverage Company for several key international markets, including the UK and Ireland. This partnership has allowed the Swedish brand to scale significantly using the global distribution network of one of the world's largest brewing entities, while the original family-owned Åbro Bryggeri maintains its role as the producer and owner of the parent brand in Sweden.