Hellomyoslo Salmon Fillet

Hellomyoslo is a seafood brand that specializes in high-quality Norwegian salmon products. The brand identity is deeply rooted in the pristine cold waters of Norway, which is the historical origin of the product's sourcing and branding concept.

While the brand emphasizes its Norwegian heritage, the manufacturing and processing of specific retail units may occur in multiple countries depending on the distribution region. This often involves sourcing salmon from Norway or Chile and processing it in local facilities to maintain freshness for the target market. The brand is positioned as a premium provider of fresh and frozen seafood options.

The brand is currently owned by the CJ Group, a major South Korean conglomerate. This ownership allows the brand to leverage extensive global logistics and distribution networks, particularly within the Asian market, where the demand for high-quality imported seafood is consistently high. CJ Group oversees the brand's strategic direction and international expansion.