Giotto School Colors

Giotto is an iconic brand that has been synonymous with color and creativity for generations of children and students. Originally launched in Italy in 1920 as a line of colored pencils, it has expanded over a century to include markers, tempera paints, crayons, and modeling clays. The brand is deeply rooted in the Italian artistic tradition, taking its name from the legendary painter Giotto di Bondone.

Today, Giotto is the flagship brand of the F.I.L.A. Group (Fabbrica Italiana Lapis ed Affini). While the heart of its design and a significant portion of its production remain in Italy, the brand's global reach means manufacturing also occurs in other specialized facilities owned by the parent company across Europe and North America to meet international demand.

F.I.L.A. has grown into one of the world's largest art supplies conglomerates, acquiring numerous historic brands globally. Despite this massive expansion, the company remains headquartered in Milan, keeping the stewardship of the Giotto brand firmly within its country of origin.