Proteinfabrikken Big 100 Protein Bar

Proteinfabrikken is a prominent Norwegian brand established in 2001, specializing in sports nutrition and supplements. The Big 100 protein bar series is one of their flagship products designed for athletes and fitness enthusiasts. While the brand is deeply rooted in Norway, manufacturing often occurs in various European facilities (indicated by the distributor info for HSNG AB in Sweden) to meet regional demand.

Today, Proteinfabrikken is part of the Health and Sports Nutrition Group (HSNG) AB, which is owned by Orkla ASA. Orkla is a leading industrial conglomerate based in Norway, managing a vast portfolio of consumer goods across the Nordics and beyond. This ownership ensures that the brand maintains its Nordic standards while benefiting from a large-scale international distribution network.