Rauch juice

Rauch is one of Europe's leading fruit juice producers, founded in 1919 by Franz Josef Rauch in Rankweil, Austria. It began as a small family-owned cider press and has since evolved into a global powerhouse in the beverage industry, remaining entirely family-owned for over a century.

The company manufactures primarily in Austria, maintaining significant production facilities in Rankweil and Nüziders, though it also operates international production sites in countries such as Hungary, Serbia, and Switzerland. As of 2024 and looking toward 2026, the brand remains under the ultimate ownership of the Rauch Family through Rauch Fruchtsäfte GmbH & Co OG.

Rauch is recognized for its wide portfolio including the flagship 'Happy Day' and 'Bravo' brands, as well as being a major contract manufacturer for global energy drink brands. The company's focus on quality fruit processing and strategic global distribution ensures its presence in over 100 countries while maintaining its headquarters in the Vorarlberg region of Austria.