Nua Tissues

Nua is a private-label brand primarily associated with retailers within the European market, particularly common in the E.Leclerc retail chain. It focuses on affordable paper-based hygiene products such as facial tissues, pocket tissues, and toilet paper.

Because it is a private label (distributor-owned brand), manufacturing is often outsourced to various paper processing plants across Europe to optimize supply chain costs. While the brand is most prominent in France and Spain, the ultimate ownership lies with the cooperative structures of its distributor, such as the E.Leclerc group.