Joie Spork utensil

Joie is a brand belonging to MSC International, focusing on functional and whimsical kitchen gadgets and tools. This specific product is a 'Spork', a multi-functional utensil combining a spoon and a fork, popular for travel and packed lunches because of its compact and reusable design.

Originally established in Canada, MSC International has expanded the Joie brand globally, positioning it as a leader in everyday kitchen essentials that feature unique, colorful designs. Many of their products are designed in-house in Canada while manufacturing is primarily handled in China to maintain competitive pricing and high-volume production for international distribution.

As of 2024 and beyond, the brand remains under the ultimate ownership of its founding parent company, MSC International. The company continues to operate out of Montreal, supplying major retailers across North America, Europe, and Asia.