Egelykke Smørbar

Egelykke Smørbar is a spreadable blend of butter and vegetable oil, a staple in Danish households for its ease of use directly from the refrigerator. The product is a private label brand belonging to the Salling Group, Denmark's largest retailer. Historically, Egelykke was developed as a value-focused dairy brand under the Dansk Supermarked umbrella, which later became the Salling Group.

While the brand itself is owned by the retailer, the production is typically outsourced to major Danish dairy processors. Historically, Arla Foods has been a primary manufacturer for many Egelykke dairy products, though the Salling Group also utilizes other specialized facilities like Dragsbæk to maintain high quality and local production standards. Because it is a private label, the ultimate ownership lies with the Salling Foundations, ensuring that the brand's profits are reinvested into the Danish retail infrastructure and various philanthropic causes across Denmark.