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TRIP is a contemporary wellness brand founded in the United Kingdom in 2019 by Olivia Ferdi and Daniel Khoury. The brand was created with the goal of making high-quality CBD products accessible and stylish, moving away from the clinical aesthetic often associated with the industry. TRIP has quickly become one of the most recognized CBD beverage brands in Europe and beyond, known for its distinctive pastel branding and clean ingredient profiles.
The products are primarily manufactured within the United Kingdom to ensure high standards of quality control and adherence to local regulations regarding CBD Infusions. The Raspberry Orange Blossom variety is part of their core sparkling drink range, which focuses on providing a functional alternative to alcohol or high-caffeine beverages.
As of the mid-2020s, TRIP remains an independently owned company, continuing to expand its international footprint. The brand is managed by its original founding team through Trip Drinks Ltd, maintaining its position as a leader in the functional wellness category through strategic retail partnerships and direct-to-consumer digital marketing.
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