La Bio Idea Orzo Integrale

La Bio Idea Orzo Integrale is a premium organic whole wheat pasta product, shaped like large grains of rice, traditionally known as orzo. This product is deeply rooted in the artisanal traditions of Sicily, Italy, where it is slow-dried and extruded through bronze dies to ensure a texture that holds sauces perfectly. The brand emphasizes organic farming and high-quality durum wheat semolina.

The brand 'La Bio Idea' was established over 30 years ago as a collaboration between Dutch organic food pioneers and traditional Sicilian farmers. While the products are manufactured in Italy—specifically by the Barbagallo family in Sicily, who have been producing pasta since 1911—the brand itself is part of a Dutch-led initiative to bring authentic Mediterranean organic products to the Northern European market.

Today, the brand is owned and distributed by DO-IT (Dutch Organic International Trade), based in the Netherlands. DO-IT is a leading distributor in the organic food sector, focusing on transparent supply chains and sustainable agriculture. This partnership ensures that while the core production remains authentically Italian, the strategic business operations and global distribution are centered in the Netherlands.