Winni's cleaning products

Winni's is Italy's leading brand in the ecological cleaning market, established to provide consumers with effective cleaning solutions that have a minimal environmental impact. The brand is renowned for its commitment to sustainability, using plant-based surfactants and recyclable packaging.

Winni's products are manufactured in Italy by Madel S.p.A. at their advanced facility in Cotignola. The brand has expanded from laundry detergents to a full range of personal care and home cleaning products. In 2022, the parent company Madel was acquired by the Bolton Group, a major Italian multinational, which has further strengthened the brand's distribution and research capabilities while maintaining its core green philosophy.