Made O'Meter
Discover where a brand or product originates
Soletti is an iconic Austrian snack brand, best known for its classic salted pretzel sticks (Salzstangerl). The brand was born in 1949 at the Zach bakery in Feldbach, Styria, when the family sought a more efficient way to bake pretzels and decided to produce them in a straight form. The name 'Soletti' was chosen because it evoked the warmth of the Italian sun.
Today, the product remains deeply rooted in its local origin, manufactured in Feldbach using 100% Austrian flour and salt from the local Alps. In 1985, the company was acquired by Kelly Ges.m.b.H., the Austrian market leader in snacks. Since 2008, Kelly—and by extension the Soletti brand—has been part of the Intersnack Group, a major European snack food manufacturer headquartered in Germany.
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