Liz Earle Botanical Shine Conditioner

Liz Earle is a prominent British botanical beauty brand founded in 1995 on the Isle of Wight by Liz Earle and Kim Buckland. The brand quickly gained a cult following for its 'Naturally Active' philosophy, focusing on high-quality botanical ingredients and cruelty-free practices. Their Botanical Shine Conditioner is a signature hair care product formulated with plant-based extracts like meadowfoam seed oil and apple and orange fruit waters.

While the brand originated as an independent venture, its ownership has transitioned through several major corporations. In 2010, the company was acquired by Avon Products, which maintained its independent management on the Isle of Wight. In July 2015, the brand was sold to Walgreens Boots Alliance (WBA) for £140 million. Today, Liz Earle operates as a standalone business within the WBA portfolio, with products primarily manufactured in the United Kingdom and distributed globally through Boots and other premium retailers.