GUT & GÜNSTIG Apfelschorle

Gut & Günstig is the well-known private label brand belonging to the EDEKA Group, one of Germany's leading supermarket retailers. This specific product is an apple spritzer (Apfelschorle), a popular German refreshment consisting of apple juice mixed with carbonated water.

Products under this label are manufactured by various contracted bottling plants and food production facilities, primarily located within Germany to maintain efficient supply chains for the retail stores. As a private label, the brand was created by EDEKA to provide a budget-friendly alternative to national brands while maintaining quality standards. The EDEKA Zentrale Stiftung & Co. KG manages the brand's strategic direction and distribution across its vast network of cooperative and independent retailers.