GANT watch

GANT is a lifestyle brand with a complex history spanning multiple countries. It was originally founded in 1949 by Bernard Gantmacher in New Haven, Connecticut, USA, where it became famous for its Ivy League-style button-down shirts. Over the decades, the brand's ownership shifted from the US to Sweden when Pyramid Sportswear of Sweden acquired the rights in the late 1990s. Today, the brand is globally headquartered in Stockholm, Sweden, but it is owned by the Swiss retail group Maus Frères SA.

While GANT watches draw on the brand's American heritage, they are manufactured through global licensing agreements. Production typically involves components such as Japanese or Swiss movements, with final assembly often occurring in specialized facilities across Asia or Europe. The brand maintains a presence in over 70 markets worldwide, blending its American sportswear roots with European design sensibilities.