Surf Eistee Pfirsich soft drink

Surf Eistee is a private-label iced tea brand primarily sold in German-speaking markets through discount retailers such as Hofer in Austria and ALDI SÜD in Germany, as well as Norma. The brand is designed to offer a refreshing, budget-friendly alternative to major international tea labels.

The product is famously associated with its use of 'Alpen-Gebirgswasser' (Alpine mountain water), which strongly indicates its Austrian manufacturing roots. While production is often attributed to major beverage contract manufacturers like Spitz GmbH in Attnang-Puchheim, Austria, the brand itself is a proprietary label managed by the retail groups that carry it. Ownership lies with the ALDI SÜD Group (known as Hofer in Austria), which operates as a global retail powerhouse headquartered in Germany. The brand's identity is built around accessibility and standard fruit flavors like peach (Pfirsich) and lemon.