BILLA Immer gut Orangen & Ja! Natürlich Bio-Fenchel

The image features various fresh produce items from BILLA, a prominent Austrian supermarket chain. The brands shown include 'BILLA Immer gut' and 'Ja! Natürlich,' both of which are private labels owned by the REWE Group.

'Ja! Natürlich' was established in 1994 as Austria's first major organic brand and is a pioneer in the organic food sector. 'BILLA Immer gut' serves as a budget-friendly quality brand for everyday essentials. While the brands are Austrian in origin, the produce itself (such as oranges and fennel) is sourced from multiple countries depending on the season, with a strong focus on Austrian regionality for the 'Ja! Natürlich' line whenever possible.

Since 1996, BILLA and its associated private labels have been under the ultimate ownership of the German REWE Group, which manages its Austrian operations through REWE International AG.