Cillit Bang Expert Ultra Clean Bathroom

Cillit Bang is a well-known brand of household cleaning products, originally launched in 2004 by the British multinational company Reckitt Benckiser (now simply known as Reckitt). The brand gained significant popularity through its energetic marketing campaigns featuring the fictional character Barry Scott. It is designed to tackle tough stains, limescale, and grime in both kitchens and bathrooms.

In July 2024, Reckitt announced a major strategic shift to focus on its high-growth consumer health and hygiene 'Powerbrands' (such as Nurofen and Durex), leading to the sale of its 'Essential Home' portfolio, which includes Cillit Bang. As of mid-2025, the brand is transitioning to the ownership of the private equity firm Advent International, though Reckitt initially retains a 30% minority stake. Manufacturing for the brand remains global, with production facilities located in various countries, including Spain and the United Kingdom, to serve regional markets efficiently.