Made O'Meter
Discover where a brand or product originates
Prinzen Rolle is a iconic sandwich biscuit brand, best known for its double-wafer biscuits filled with cocoa cream. The product was originally created by the Belgian baker Edouard de Beukelaer in 1870, who named it 'Le Petit Prince fourré' in honor of the Belgian crown prince. Today, it is one of the most popular sweet snacks in Germany and across Europe.
While the brand has Belgian roots, it is now primarily manufactured in Germany at the production facilities of Griesson - de Beukelaer. The main production sites are located in Polch (Rhineland-Palatinate) and Kahla (Thuringia). The brand remains under the ownership of the Griesson - de Beukelaer GmbH & Co. KG, a family-owned company that was formed through the merger of the German company Griesson and the German branch of de Beukelaer in 1999.
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