G.U.M Technique Pro Compact Soft Toothbrush (525)

The G.U.M (Gentle Uletic Massage) brand is a prominent name in professional oral care, originally founded in the United States in 1923 by Dr. John O. Butler, a periodontist from Chicago. Dr. Butler revolutionized the industry by introducing a specifically designed toothbrush aimed at improving gum health. In 1988, the brand was acquired by Sunstar, a leading Japanese health and beauty conglomerate.

While the brand has its roots in the USA and is owned by a Japanese company, the specific product shown—a G.U.M Technique Pro toothbrush—is manufactured in China, as indicated by the 'Made in PRC' label on the packaging. Sunstar maintains global manufacturing facilities to serve over 100 markets worldwide.

Today, Sunstar Group is headquartered in Etoy, Switzerland, following a strategic relocation of its global headquarters from Japan to better manage its international operations and R&D activities. The company remains under the stewardship of the founding Kaneda family and continues to focus on the link between oral health and overall systemic wellness.