KitchenAid small appliances

KitchenAid is an iconic American brand that revolutionized the domestic kitchen with the introduction of its signature stand mixer in 1919. Born from the Hobart Manufacturing Company, the brand quickly became synonymous with professional-grade performance and durability for the home cook. Its aesthetic appeal and high-functioning design have made it a staple in households worldwide.

While the brand's production core remains in the United States—specifically at its large manufacturing facility in Greenville, Ohio—the expansion of its product line to include blenders, food processors, and coffee makers has led to a global manufacturing footprint. Currently, many of its larger appliances are made in North America, while specific smaller electronics and components are sourced and assembled in China.

Since 1986, KitchenAid has been owned by the Whirlpool Corporation. As a cornerstone of the Whirlpool portfolio, KitchenAid continues to operate as a premium brand, benefiting from Whirlpool's global distribution network and extensive research and development resources, ensuring its place as a leader in the culinary tools market through 2026 and beyond.