Made O'Meter
Discover where a brand or product originates
Honig is a household name in the Netherlands with a legacy dating back to the 19th century. Originally founded as a starch factory, it evolved into one of the most prominent Dutch brands for pasta, soups, and meal mixes. For generations, Honig has been a staple in Dutch kitchens, known for its iconic orange packaging and user-friendly meal solutions.
Today, the brand's production is integrated into a global supply chain. While it maintains its deep Dutch heritage, manufacturing occurs across various European facilities to serve its primary markets. The brand underwent significant corporate transitions over the decades, moving from independent family ownership to becoming part of larger multinational food conglomerates.
Currently, Honig is owned by the Kraft Heinz Company. This ownership brings the brand under the umbrella of one of the world's largest food and beverage manufacturers, headquartered in the United States. Despite its American ownership, Honig remains focused on the Dutch market, maintaining the traditional recipes and brand identity that have defined it for over 150 years.
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