Bimbo Bread and Bakery Products

Bimbo is one of the most recognizable bakery brands in the world, originating from Mexico City in 1945. Founded by Lorenzo Servitje and his partners, the brand quickly became a staple in Mexican households through its iconic white bread and its friendly mascot, the Bimbo Bear.

Today, Bimbo is the flagship brand of Grupo Bimbo, which has grown to become the largest bakery company in the world. The company operates a massive global supply chain with hundreds of bakeries across more than 30 countries in the Americas, Europe, Asia, and Africa.

While its heart remains in Mexico, manufacturing occurs locally in almost every market it serves to ensure freshness. The ultimate owner, Grupo Bimbo, remains headquartered in Mexico City and continues to expand its portfolio through strategic acquisitions of international legacy brands.