Isntree skincare

Isntree is a prominent South Korean skincare brand founded in 2009. The brand name is a portmanteau of Island, Nature, and Tree, reflecting its commitment to using pure, natural ingredients sourced from various islands and a focus on eco-friendly practices.

Isntree products are manufactured in South Korea, leveraging the country's advanced cosmetic formulation technologies and rigorous quality standards known globally as K-Beauty. The brand gained significant popularity for its focus on clean beauty, avoiding harmful additives and focusing on skin-repairing ingredients like hyaluronic acid and mugwort.

The brand is owned by Isntree Inc., which remains headquartered in Seoul. It has successfully expanded from a domestic online-focused brand to an international presence, distributed through various global retailers and specialized K-beauty platforms while maintaining its status as a specialized independent beauty company.