Martini & Rossi Bianco Vermouth

Martini & Rossi is one of the world's most iconic beverage brands, with its roots deeply embedded in Italian culture since the mid-19th century. Originally founded in 1863 by Alessandro Martini, Luigi Rossi, and Teofilo Sola in Pessione, a small village near Turin, Italy, the brand has become synonymous with the Italian 'aperitivo' experience.

The specific product shown is Martini Bianco, a medium-dry vermouth known for its blend of Italian white wines and aromatic herbs. As clearly stated on the label, the beverage is produced and bottled by Martini & Rossi S.p.A. in Pessione, Turin, maintaining its historical production base in its country of origin.

In 1993, Martini & Rossi merged with the Bacardi Group, a major family-owned spirits company. Today, the brand is owned by Bacardi Limited, which is headquartered in Hamilton, Bermuda. Despite this international corporate structure, the manufacturing operations, botanical sourcing, and brand identity remain intensely focused on their Italian heritage and the historic production site in Pessione.