Whiskas cat food pouches

Whiskas is a globally recognized feline nutrition brand, specializing in wet and dry cat food. The barcode prefix (871) indicates the item's registration in the Netherlands, though the brand is manufactured in various facilities across Europe and North America to serve local markets.

Originally launched in the United Kingdom in 1958 as Kal Kan, the brand rebranded to Whiskas in 1968. It is famous for its purple packaging and its association with the '8 out of 10 cats' marketing campaign.

Whiskas is owned by Mars, Incorporated, a major American multinational manufacturer of confectionery, pet food, and other food products. Mars Petcare is the specific division that oversees the Whiskas brand alongside other prominent pet care labels.