Ruffles Salsa Roja Potato Chips

Ruffles is a world-renowned brand of ridged potato chips that originated in the United States in 1948. This specific product, Ruffles Salsa Roja, is a popular variant tailored for the Mexican market, featuring the brand's signature crinkle-cut texture paired with a spicy red salsa seasoning.

The product shown is manufactured in Mexico, as indicated by the 'Hecho en México' labeling on the packaging. While the Ruffles brand was originally created by Bernhardt Stahmer and later acquired by the Frito-Lay company, it is now part of the global portfolio of PepsiCo. In Mexico, the brand is managed under the Sabritas subsidiary, which is a major player in the Latin American snack food industry.