Velvet Facial Tissues

Velvet facial tissues are a premium hygiene product manufactured in Poland. The brand's history is deeply rooted in the Klucze paper mill, which began operations in 1897. The modern Velvet brand was established in 1997 and has since become a market leader in Poland for tissue-based products.

While the brand was originally part of International Paper and later Kimberly-Clark, it is currently owned by Velvet CARE. Since 2023, the ultimate owner of the company has been Partners Group, a global private equity firm headquartered in Switzerland, which acquired the company to expand its presence in the Central and Eastern European consumer goods market. The manufacturing process is centered in Klucze, Poland, emphasizing sustainability and CO2 reduction as noted on the packaging.