Pedon I Pronti Bulgur e Quinoa

Pedon Bulgur e Quinoa is part of the 'I Pronti' line, offering ready-to-eat steamed grains. The brand was founded in Colceresa, Italy, by the Pedon family in 1984. Originally a wholesaler of dried legumes, the company transitioned into a global leader for cereals, legumes, and seeds.

The product is primarily manufactured in Italy at the company's production facilities. While the raw materials like quinoa or bulgur may be sourced globally, the steaming and packaging processes occur in Italy. In 2023, the Italian private equity firm NB Aurora acquired a majority stake in Pedon S.p.A., though the founding family remains involved in the management, maintaining its strong Italian identity while focusing on international expansion.